January 13, 2016

The Misconception of Customer Reviews

1. True or False: Only dissatisfied customers leave reviews. Short answer: False. Most reviews tend to be positive, but it’s the negative reviews that get the […]
December 10, 2015

Why Online Reviews Matter

By now, it’s common knowledge that online reviews play an influential role in getting consumers to buy or try a new product, service, or local business. […]